SHOPIFY · CRO · GROWTH

I turn ideas intodigital experiencesbuilt to sell.

I design and develop premium Shopify stores that connect performance, customer experience, and the commercial goal.

Available for selected projects
Ahmed Wasem, Shopify developer and conversion specialist
Ahmed Wasem © 2026

Experience across diverse brands and storefronts

WHY WASEM

Commercial thinking, engineered into every storefront.

One partner connecting Shopify craft, conversion clarity, and real-world performance.

  1. Built around the buying decision

    Structure, content, and interactions are prioritized by what helps customers move forward.

  2. Arabic and English by design

    RTL and LTR are treated as complete experiences, not last-minute adaptations.

  3. Performance that protects trust

    Stable, maintainable implementation keeps the storefront fast and dependable beyond launch.

Shopify DevelopmentCRO & ConversionUX/UI DesignCustom Theme WorkPerformance ThinkingBuilt to SellArabic & RTL Expertise

Selected work

Projects designed to be seen, used, and sold through.

Real storefront work across fashion, beauty, lifestyle, and luxury.

All projects
Candy Fabric streetwear storefront homepage with oversized clothing
SHOPIFY / STREETWEARCandy Fabric
DANA Arabic modest-fashion Shopify storefront homepage
SHOPIFY / MODEST FASHIONDANA
Bivora Shopify summer lifestyle storefront homepage
SHOPIFY / CROBivora
Soberry curly hair care storefront
Beauty & Hair CareSoberry
Dhai modest fashion Shopify storefront homepage
SHOPIFY / MODEST FASHIONDhai
Fluff home textiles and bedding Shopify storefront homepage
SHOPIFY / HOME TEXTILESFluff
NOLARA
NOLARANOLARA
Elqasr luxury watches Shopify storefront homepage
SHOPIFY / LUXURY WATCHESElqasr
Aamra automotive home decor Shopify storefront homepage
SHOPIFY / AUTOMOTIVE DECORAamra
Slide to view all projects

Services

Technical and commercial craft in one workflow.

Focused solutions that start with the problem and end in a clearer buying journey.

All services
01

Shopify Development

Complete stores, theme customization, and dependable Liquid interfaces.

02

CRO & Conversion

Journey audits and priorities centered on purchase decisions.

03

UX/UI Design

Clear responsive interfaces that work naturally in Arabic and English.

04

Performance Optimization

Lighter implementation and faster real-device storefront experiences.

05

Landing Pages

Campaign-aligned messaging, offer presentation, and buying paths.

06

Measurement & Iteration

Practical tests and decisions tied to customer behavior.

Results

Before and after.

Conversion rates as shown in the uploaded analytics screenshots.

Before

2.7%
Analytics screenshot before: conversion rate 2.7%, July 11–24, 2026.

After

4.31%
Analytics screenshot after: conversion rate 4.31%, August 10–September 13, 2026.

Practical proof

Honest numbers, no theatre.

The experience shown here is grounded in documented projects and a clear working process.

11+
documented storefronts
4
stages from audit to iteration
2
Arabic and English UX
1
connected commercial workflow

Working together

Clarity the client can feel at every stage.

  1. 01

    Understand before building

    We start with the commercial problem and customer behavior—not a list of visual effects.

  2. 02

    Progress you can review

    Each stage has a clear purpose and a result that can be tested on desktop and mobile.

  3. 03

    Built to live beyond launch

    Clean components and maintainable code replace quick fixes that become difficult to own.

Ideas & insights

Practical notes from inside the storefront.

Frequently asked questions

Clear answers before you commit.

The essentials on services, timing, pricing, payment, and managing your store after delivery.

View all questions

View all questions

LET’S WORK TOGETHER

Does your store need a clearer next move?

Share the link and current challenge. I’ll suggest a practical starting point, without generic advice.

Usually replies within one business day

Tell me what is getting in the way.

Share the store link and a short note. I’ll review the context and suggest the most useful next step.